SEO is the most used term on the internet in the present time. If we have formed a website then it is necessary for website we promote it on the web. Its goanna be further step after designing a website. If website is not promote on the search engines then what would be the use of website. If we don’t promote it then it will be nothing.
Now we need to understand how we can promote websites. One of the most used techniques to promote websites is SEO or search engine optimization. Whenever we put any keyword in the search engine then we saw SERP (Search engine result pages). In search engine result page there are some paid links or PPC (Pay per lick) links whose background is different and except these links there are some other links also. Those links are called organic or natural results. SEO main job is to improve organic listing or ranking of any website. Now it is the job of search engine optimization expert how he/she goanna be improve ranking of website. Now we will discuss how we can improve ranking of website. Here are some strategies to increase the rank of a website: -
• Create Quality Back links: One of the most amazing factors in order to rank well our website is creating quality back links. Back links means to crate links which brings user from another website or another domain to your website or to your domain. It is the most important strategies to improve the ranking of any website. To create back links we do various types of submissions like: Directory, Social Bookmarking, Article Submission, Blog Submission, Profile linking etc. In these submissions we write some content describing our website and we provide our website link in that content. When any user or Google come to website where we create our link then Google or user follows our link and directly comes to our website. This whole process is called back link creation.
• Social Media: It is also a latest technique to promote our website. We share our websites links on social media networking sites like Facebook and Twitter. Whenever any user of these websites like or follow our link that is good with respect to get good rank on search engines.
SEO is a continuous process we need to learn more and more innovative technologies to make website complete search engine friendly. Social Media is also a good technique to promote our business. So use all the above two techniques to create back links.
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